The Role of Big Data Analytics in Decision Making

Authors

  • Dr. Fatima Khan Sloan School of Management, Massachusetts Institute of Technology (MIT), Cambridge, MA, USA Author

Keywords:

Big data analytics, Decision making, Data-driven, Optimization, Competitive advantage

Abstract

Big data analytics has emerged as a crucial tool in modern decision-making processes across various industries. This article explores the role of big data analytics in decision-making, focusing on its applications, challenges, and benefits. Through a comprehensive analysis, it elucidates how big data analytics enables organizations to make informed decisions, optimize operations, and gain competitive advantages in today's data-driven environment.

Downloads

Published

2023-06-30

How to Cite

The Role of Big Data Analytics in Decision Making. (2023). Center for Management Science Research, 1(01), 38-46. http://cmsr.info/index.php/Journal/article/view/27